As we enter the third year of COVID-19, even with a real hope that we are moving out of the pandemic phase, the entire concept of truly defining the trends that will stick or those that will (hopefully) fade into a distant memory is a conundrum wrapped in a mystery shrouded by enigma. But we're going to make a most valiant attempt. Whether it's the increased use of streaming services, the consumer churn that some of these streaming video services are beginning to experience as the initial subsidies from marketing partners end, social video, or the impact from the uptake of faster bandwidth, smart home assistants, and larger televisions, the media ecosystem has never been both as complex and yet full of opportunity.
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