In 2020, the auto industry in the U.S. is likely to spend $14 billion on digital advertising, and the sector is growing by 13 percent per year. Spending grew by 15.8 percent (to $15.91 billion) in 2019.
Enjoying This Commentary? There's More to Love
Subscribe to MediaVillage to receive email alerts featuring the latest content on advertising, media/TV, and marketing strategies and trends, including exclusive The Myers Report research findings.