Some media executives are daunted by perpetual disruption and are unsure of how to proceed. Disney Media Networks Co-Chairman and Disney/ABC Television Group President Ben Sherwood says look to nature for the answers. “The fundamental rule of evolutionary success in the 3 ½ billion years of life on earth has been adaptation,” he recently told Jack Myers and me over lunch at Michael’s restaurant in New York City. “Adaptation means changing your attitude and your actions in response to challenges and threats. I find in this work that there is so much that is relevant from evolution, life itself and human survival. Over thousands and millions of years, those who don’t see the threat and don’t change their actions usually get eaten or run over. People who see the threat and then adjust their behaviors and act -- adapt and evolve -- are the ones who manage to survive and thrive.”
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