Video: Mindshare @ NewFronts -- Whitney Smith Talks Disney/Maker

Culture Vulture - Mindshare InSites
Cover image for  article: Video: Mindshare @ NewFronts -- Whitney Smith Talks Disney/Maker

It's about co-appreciation, not just co-viewing: Mindshare North America’s Whitney Smith, Director, Digital Investment, shares her takeaways for brands from today's Disney/Maker NewFront event.  See what she has to say about adaptive content, the role of nostalgia, and more for marketers.

Check out the other NewFront videos that we're bringing your way this week at our Culture Vulture blog here at  For more content visit

Click the social buttons above or below to share this content with your friends and colleagues.

The opinions and points of view expressed in this content are exclusively the views of the author and/or subject(s) and do not necessarily represent the views of, Inc. management or associated writers.


Copyright ©2023 MediaVillage, Inc. All rights reserved. By using this site you agree to the Terms of Use and Privacy Policy.